Comfort Media Group partnered with SharpSpring today because we want to offer a reasonably-priced, all-in-one marketing automation and opportunity tracking tool set to small to mid-sized HVAC contractors.


We are a long-time and proud HubSpot partner and have successfully implemented HubSpot with HVAC contractors all over the United States for the last six years. We have no plans to walk away from HubSpot.

SharpSpring and Comfort Media have been on each other's radars for about three years, and we have done a number of demos and evaluations of their product as they have grown and expanded their feature set. After my most recent demo I am satisfied that they have all the horsepower and functionality most heating, plumbing and air conditioning contractors will ever need.

HVAC Contractors Need Marketing Automation

And I am serious when I say that HVAC contractors need all the things that a tool like SharpSpring does:

Marketing Automation HVAC Contractor

  • Email Marketing
  • Behavior-Based Email Marketing
  • Landing Pages
  • Forms
  • CTAs
  • Opportunity Tracking
  • Sales Funnel Visibility and Management
  • CRM

If your HVAC contracting company is not already doing things like targeted email marketing and real-time opportunity tracking, this is not meant to make you feel bad about yourself, just another reminder that you are going to have to do something about this if you want to stay in business. (I’m sure this isn’t the first time you’re hearing this.)

What does HubSpot cost?

In our six years of experience in providing marketing automation implementation and support, the biggest objection we hear is the cost.

At a starting price in the $800 a month range, market leaders like HubSpot, Marketo and Pardot are not only intimidating to most HVAC contractors, but they feel pricey.

By partnering with SharpSpring, we can offer a solution priced perfectly for the HVAC contractor who is breaking through the million dollar a year mark and looking to make the leap to $3MM over a couple of years.

NOTE: Even at those higher prices, HubSpot, Marketo and Pardot are worth the investment to a contractor north of $3MM a year in revenue. We have analyzed the ROI on HubSpot many, many times, and every client we have in HubSpot agrees that it more than pays for itself every year.

CRM for HVAC Contractor

I look forward to growing with this exciting player in the marketing automation space and helping a slew of HVAC contractors fulfill their business goals and personal dreams at the same time!


Comfort Media Group is a digital marketing agency focused on the needs of heating, plumbing and air conditioning contractors. We serve contractors nationwide.

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Don Lafferty

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